XTB revives its free-share offer in MENA, giving new traders 10 Emaar shares and free workshops to boost financial literacy.
XTB revives its free-share offer in MENA, giving new traders 10 Emaar shares and free workshops to boost financial literacy.
XTB has revived its free-share promotion in the Middle East and North Africa (MENA), giving new clients 10 complimentary Emaar Properties (EMAAR) shares as part of a regional expansion drive focused on investor education.
The initiative forms part of XTB’s “Mastering Your Money: The XTB Investor Mindset” program, which combines stock giveaways with financial literacy workshops aimed at first-time traders. New users opening accounts from Monday will receive the shares immediately upon activation, the company confirmed.
“We believe that the best way to encourage responsible investing is through education,” said Achraf Drid, Managing Director and Senior Executive Officer at XTB MENA. “The Mastering Your Money campaign is about providing the right mindset and the right tools. Our free stock offer is an incentive to get started, but our workshops ensure that every new client begins with knowledge, strategy, and a commitment to long-term financial health.”
Unlike earlier campaigns, which included U.S.-listed equities such as General Motors (GM), XTB’s latest offer highlights Dubai-listed securities. The broker is spotlighting regional names including Emaar, Salik, and Talabat, aligning its efforts with rising investor appetite for UAE equities.
Emaar shares traded at AED 13.85 on Monday, up 6.6% year-to-date, supported by continued strength in real estate and infrastructure sectors. The company remains one of the Dubai Financial Market’s largest constituents by market capitalization.
With more than 1.7 million global clients, XTB is differentiating itself from competitors that rely on cash bonuses or deposit matches to attract customers. Since opening its Dubai office in March, the broker has sought to localize its services and build on-site support for retail traders.
The accompanying workshops cover investment basics, trading technologies, and long-term wealth-building fundamentals, designed to foster sustained engagement rather than short-term account openings.
XTB’s latest campaign comes amid an influx of financial service providers entering the Middle East. The Dubai Financial Services Authority (DFSA) reported an 18% surge in license applications in the first nine months of 2025, prompting it to launch an automated licensing platform that cuts approval times by roughly one-third.
Trading activity in the region continues to rise sharply. Capital.com reported $804.1 billion in MENA trading volumes during the first half of 2025 — a 53.3% increase compared to the latter half of 2024 — with the UAE accounting for 71.7% of that figure. Tickmill similarly recorded a 54% year-over-year growth in regional trading.
The Dubai International Financial Centre (DIFC) also logged 1,081 new company registrations in the first half of the year, bringing total active entities to 7,700, with financial services authorizations up 28% year-over-year.
Recent entrants include XS.com and Exness, both of which obtained licenses in October, while cryptocurrency platforms like Bybit have also expanded operations into the Gulf.
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